Who We Are

About Bloom Detroit

We're transforming vacant land into a living network of community spaces — building the connective civic backbone across 23 Detroit neighborhoods.

Our Mission

Bloom Detroit transforms vacant land into welcoming public spaces that foster connection, learning, creativity, and community pride. We believe every neighborhood deserves visible, accessible sites where people can gather, grow, and build together.

The Joe Louis Greenway is the connective civic backbone across 23 neighborhoods. Bloom activates the spaces adjacent to this corridor — creating community hubs that make the Greenway not just a path, but a living network of neighborhood life.

Our Vision

We envision safe, inspiring spaces in every Detroit neighborhood — places where residents find confidence, connection, and pride. Where children play, neighbors gather, and communities grow stronger together.

Our Story

From vacant lots to vibrant spaces

Bloom was born from a simple observation: growing up in Detroit, we were surrounded by vacant land and a lack of safe, welcoming spaces for young people and families. These weren't just empty lots — they were missed opportunities for connection, learning, and community pride.

We founded Bloom as an intervention — using land, design, and community knowledge to transform these spaces into something meaningful. Starting with two proof-point sites along the Joe Louis Greenway, we're demonstrating that thoughtful activation can change how a neighborhood feels about itself.

Bloom is more than gardens. It's a connective platform — providing tools, education, updates, and pathways for participation. We're restoring confidence in place, building stewardship, and creating the foundation for long-term neighborhood resilience.

Detroit greenway path

Leadership

Our Founders

Reece Hall

Reece Hall

President

Systems and data-driven leader with an IT architecture background. Brings evidence-based planning to community development.

Jacob Rose

Jacob Rose

Treasurer

Auditor background with deep expertise in nonprofit financial oversight and accountability.

Emerson Rogers III

Emerson Rogers III

Secretary

Nonprofit leadership experience and Certified Financial Planner (CFP®), ensuring sustainable organizational growth.

Detroit aerial

The Greenway

Along the Joe Louis Greenway

The Joe Louis Greenway spans 27.5 miles across 23 Detroit neighborhoods — a transformative corridor for active transportation, recreation, and community connection.

Bloom's gardens serve as hubs along this corridor — providing food access, education, and connection points where the Greenway meets neighborhood life. Each space is designed to be a visible, welcoming anchor for the communities it serves.